Lund University is investing in establishing new research at Campus Helsingborg on how AI is changing practices for the design and consumption of fashion. This will explore ideas that AI can make work more efficient, democratic, and sustainable, but also concerns that creative work is being left to machines, that design can be driven by sales data and that AI can reinforce normative body ideals. The work will include creating an interdisciplinary network and conducting a pilot study. This initiative is part of the project “Fashioning AI: Human and nonhuman designs” and the portfolio on Fashion & Textile Transformation.
